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Using digital marketing, you can reach an enormous audience in a way that is both cost-effective and measurable. This course is designed to help you discover tools you need to grow your business or any business, boost your CV, have more employment options ranging from full to part-time digital marketing gigs and prepare you for the career you want.
Content marketing is a strategic form of marketing to attract, engage and retain a targeted audience by creating and distributing quality, valuable, relevant and consistent content to drive profitable lead action.This content marketing course will expose you to the various content marketing strategies.
This Introductory Microsoft Word 2016 training class is designed for students new to working with Microsoft Word in Windows. Students will learn to create, edit, format, and print Microsoft Word documents that can easily be shared on the web. MS office is a creativity tool for both business and personal use.
Web analytics is a great tool to help you analyze the results achieved with different types of online marketing strategies, making analytics an inseparable part of the process of web analysis. As one of the most commonly used web analytics tool, Google Analytics is also part of this course.
Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. This involves publishing great content on your social media profiles, listening to and engaging your followers, analyzing your results, and running social media advertisements.
The course will show you the basics of email marketing. You will be exposed to the types of emails and when they are used. As the course continues, you will learn about the importance of a good mailing list, how to create one, update it and use segmentation to target your audience even better.
Excel is the most powerful tool to manage and analyze various types of Data. This training covers in-depth lessons for Excel learning and how to use various Excel formulas, tables and charts for managing small to large scale business process. This Excel for beginners course will help you learn Excel basics.
Microsoft PowerPoint is a professional presentation program that allows the user to create "presentation slides" that can be displayed on the computer screen or through a projector that is plugged into the computer. A
PowerPoint presentation is a good way to convey pieces of information...
Customer service is the provision of assistance/support and advice to customers not only before and during purchase but even after the purchase and use of your product or service to make them have a helpful, quality and enjoyable experience with your brand, business or company. Skilled and certified customer service personnel are indispensable to any organisation.
This professional training and certificate is a major boost and sure doorway for anyone seeking to work in any industry as a business leader. Job opportunities for business development officers are endless. For some persons, business development employment provides the doorway into top industries like oil and gas, real estate, or aviation and others before switching careers if they so desire.
We are witnessing the massive popularity of e-commerce as a way to do business in this internet-oriented world where looking up products online has become the usual process of buying something. Modern buyers are researchers first. They want to know more, they want to watch and read the reviews, and they want to find the best value for the money. If you are starting an e-commerce business, these are all the aspects to have in mind.
Merchants or advertisers are those who have a product to sell. They are interested in increasing their profit by working with affiliates and allowing them to promote the product on their behalf. Merchants do so by using an affiliate program where they provide everything needed for the promotion of the product(s) including the affiliate links. The course represents a guide for merchants to create an affiliate program and a strategy to encourage affiliates to join.